Meet the Artist: Nudinits Continues to Delight

As Nudinits approaches its tenth year of delighting fans with playful humour and charming knitted characters, we caught up with the creator, Sarah Simi, to discuss her journey, inspirations, and exciting future projects. Despite a big move to America, the commitment to bringing joy to all fans around the globe remains unwavering. Read on to discover the latest developments, heartwarming fan interactions, and the creative spark that keeps Nudinits fresh and engaging.

Interview with Sarah Simi - Nudinits Creator

1. What’s new in the world of Nudinits?

I moved to America at the start of the year, which was a pretty big change for me. The big news is that, starting next year, we will be expanding to make Nudinits calendars in the US as well as continuing our work in the UK with Carousel Calendars. We can't wait to do it - Nudinits goes Stateside!

2. How has your journey with Nudinits evolved, and what are some of the milestones you've achieved?

Giving Nudinits the American twist will be a huge evolution for us. I think the milestones are about consistency. This will be our 8th year of working with Carousel to produce Nudinits calendars, and we put just as much effort into them now as we did at the beginning. I love reading the reviews and knowing that customers have been buying them from the very beginning and look forward to getting the new one each year.

3. Over the years, have new sources of inspiration influenced your creations? How do you keep your ideas fresh and engaging?

I don’t know what it is, but I never seem to run out of ideas. I think if you start with a good premise and great characters, you can do anything with them. The carry-on humour is just something innate in me – I’d be making the same jokes whether I was making Nudinits or not!

4. Could you update us on the ambitions for a TV series or full-length film and any new projects on the horizon?

We would still love to make more Nudinits films; they are my favourite thing to make, and we are still looking to have them commissioned. As Woolly Vision, we have spent a lot of time building up a nursery rhyme channel called Little Woolly Vision. Our version of 'Old MacDonald' has now had over 10 million views, which is just fantastic.

5. Do you have a memorable interaction with your fans that stands out?

Recently, two ladies in Devon, who are big fans of Nudinits, knitted some of the characters and put them in their shop window to raise money for the Air Ambulance. A local journalist saw it and did a little feature on the window display. It got picked up by the national news and spiralled from there. The ladies were interviewed on Lorraine, Dan Walker’s news show, GB News, and loads of national newspapers. So that was enormous fun and great publicity for Nudinits!

6. What are your dreams and goals for the next five years?

We have a new Nudinits book coming out next year, and we also have plans to produce other Nudinits products which we are currently designing and will feature all the naughtiness of the characters. We also want to produce a range of saucy seaside postcards featuring Nudinits, which we’ve been meaning to do for ages. As for Woolly Vision, we want to keep making animation in the way we always have, to keep building our brands, and to get more and more fans across the world.

7. Do you have a favourite character?

My heart will always belong to Barbara, I think. She was the first Nudinits puppet I ever made (there are a few rejects in my attic that didn’t make the grade). I do have a soft spot for Jim as he is a fellow redhead!

8. What advice would you give to artists and creators who draw inspiration from your work?

Keep doing it even when it feels like no one’s interested, and never be too influenced by what anyone else is doing. Trends come and go, but only you can create what’s inside of you.

Nudinits continues to charm and entertain with its unique blend of humour, creativity, and dedication. As the brand grows and evolves, fans can look forward to exciting new products and projects. The passion behind Nudinits is evident in every character and scene, ensuring that the joy it brings will continue for years to come. Stay tuned for more cheeky fun and delightful surprises from Nudinits!

Sign-up for our Nudinits Giveaway here.

Check out our Nudinits Collection.